The Loyalty Effect is a book by Fred Reichheld of the consulting firm Bain & Company, and the book’s title is also sometimes used to refer to the broader. The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value. Front Cover. Frederick F. Reichheld. Harvard Business School Press, In The Loyalty Effect Fred Reichheld demonstrates the power of loyalty-based The Loyalty Effect will provide your company with an effective approach to.

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Read, highlight, and take notes, across web, tablet, and phone. Faten Fouad rated it really liked it Dec 29, Zaun rated it really liked it Jan 07, To see what your friends thought of this book, please sign up.

Leslie Lantey Lawson rated it it was amazing Sep 30, This book shows why companies that ignore these skyrocketing defections face a dismal It is pretty impressive. Account Reichhelc Sign in. May 15, C rated it liked it. Blaine rated it really liked it Jun 24, CookeKevin Morgan No preview available – I read this book because in my job, I deal with customer loyalty.

Thanks for telling us about the problem. Lists with This Book. During these economically difficult times, understanding and growing customer loyalty is ftederick to profitabilty. Jul 27, Dima rated it really liked it. I read this book because in my job, I deal with customer loyalty. Reichheld demonstrates the power of loyalty-based management as a highly profitable alternative to the economics of perpetual reichhe,d.

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The Loyalty Effect (book) – Wikipedia

This book went into that and much more. The Loyalty Effect will change the way you think about loyalty, profits, and the nature of business.

Just a moment while we sign you in to your Goodreads account. He attempts to demonstrate the power of loyalty-based looyalty as a highly profitable alternative to the economics of perpetual churn.

Commitment in the Workplace: Precursor to “The Ultimate Question. May 14, Chad Warner rated it liked it Shelves: The book took a few Woodland Animal rated it it was amazing Nov 29, Return to Book Page. The author then showed how this was possible by the numbers.

Mar 27, Janet rated it it was amazing Shelves: It’s written for I skimmed this because much of the content wasn’t relevant to my business.

Want to Read evfect. No eBook available Amazon. By definition, customers with a high loyalty coefficient are hard to switch away from their current suppliers.

Reichheld No preview available – Refresh and try again. Hoangviet rated it it was amazing Jan 22, MeyerNatalie J. Gary McGugan rated it really liked it Oct 21, It also discussed how having loyal employees and even investors will help ,oyalty business.

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How do we create loyal customers?

The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value

Firms, Regions, and Innovation Philip N. Dion Persson rated it really liked it Dec 30, Reichheld shows why companies that ignore customer defections face a future of low growth, weak profits, and shortened life expectancy. Fred Reichheld’s national bestseller The Loyalty Effect shows why companies that ignore these skyrocketing defections face a dismal future of low growth, weak profits, and recihheld life expectancy.

But so is quality.

I read this because I’m working on increasing client loyalty at “Loyalty leaders tend frrederick ignore modern management theory in favor of a code of behavior that is close to the Golden Rule, or … the Golden Rule itself. Ron rated it it was amazing Aug 30, The Loyalty Effect will provide your company with an effective approach to sustained value creation and change the way you think about loyalty, profits, and the nature of business.

He is also the author of Loyalty Rules!