But whom does this innovative concept of “fixed price and free entrance” come from . that’s it, from a Norman pioneer! “Born in , Aristide Boucicaut son of . Aristide Boucicaut Department store founder Sources Source for information on Aristide Boucicaut: World Eras dictionary. Portrait of Aristide Boucicaut (), An., Fonds Boucicaut Boucicaut, Cognacq, and Chauchard were all owners of smaller sales establishments which .

Author: Kazragal Kegal
Country: Anguilla
Language: English (Spanish)
Genre: Career
Published (Last): 22 May 2013
Pages: 176
PDF File Size: 4.2 Mb
ePub File Size: 11.70 Mb
ISBN: 257-7-22019-375-3
Downloads: 16307
Price: Free* [*Free Regsitration Required]
Uploader: Fenrikinos

Aristide Boucicaut was born in Belleme. Boucicaut introduced a number of marketing innovations; a reading room for husbands while their wives shopped; prizes and entertainment for children; the first mail-order catalog, in ; and seasonal sales, including the “white sale,” designed to sell sheets and bedding in the winter when sales were slow.

Marguerite also joined her mother and worked in the same creamery.

Boileau, Boucicaut began building a department store that eventually covered more than five hundred thousand square feet and took up an entire block of prime Parisian real estate. Boucicaut was again of the game, strong as he was in his sales experience, taking sales practices away from traditional door-to-door sales.

Images that lack either of these two conditions should arlstide use this template.

File:Anthony-Aristide Boucicaut, 001.jpg

Display my name Display alternate name Don’t display any name Anonymous You are only allowed to leave one flower per day for any given memorial. Videau was not comfortable with Boucicault’s flamboyant style of salesmanship, and on 31 January he sold his share of the store to Boucicaut. Learn how to enable it. By using this site, you agree to the Terms of Use and Privacy Policy.


In the year he died,sales in his gigantic store grossed more than 73, francs, dwarfing most of his competitors, and the store employed 1, workers. By using this site, you agree to the Terms of Use and Privacy Policy. With his modern style of selling and innovative ideas, he was able to increase the revenue of the shop from justfrancs to 5 million francs approx.

The World of Goucicaut Stores. For more guidance, see Wikipedia: In Augusthe was elected as a Mayor, but he refused the post the very next day of mandate and preferred to be in the office of councilor. Other photo of Aristide Boucicaut. The novel ideas had worked great in marketing which proved to buy in bulk and sell them at a low price with a marginal profit.

Aristide Boucicaut () – Find A Grave Memorial

Marguerite moved to Paris and became a laundress before she worked at the creamery. Share Share this memorial using social media sites or email.

For this, he met with a French entrepreneur, Henry Francois Maillard.

During the Second Empire in France, commercial sales premises grew to become temples of shopping for the urban middle classes. Unfortunately, he died before the store gets completed. Boileau along with an engineering firm of Gustave Eiffel in During the s and s the store expanded in size, and by Boucicaut was able to buy out Videau with borrowed money.


Her mother was abandoned after she was born by her father. This page was last edited on 30 Decemberat From Wikipedia, the free encyclopedia.

Aristide Boucicaut – Wikipedia

Her lavish funeral was held in the church of Saint Thomas Aquinas in Paris with many employees, customers and friends attending to pay tribute to her kindness and achievements. Inhe left Belleme and in the following year, he became salesperson of shawls at Petit St.

Boucicaut worked in the family shop, then, at the age of 18, as a street vendor selling fabrics. During the winter offor example, more than1.

French Department Stores during the second Empire

It offers an ever more specialised selection of exceptional products, rare or traditional, and new realms of products and services. InMarguerite gave birth to a child and later, inboth got married.

We need to update the site to: Thomas, rue du Bac in Paris.